Five tips to ensure baby boomers, millennials and gen-z loathe internal communications

young woman on cell phone with wash of blue/green/purple

“Demographically you can break down your workforce into different age groups etc, but when it comes to communicating, it’s critical to remember: they’re individuals.”

Our CEO Ethan McCarty offers this and more in his most recent Poppulo blog, Five tips to ensure baby boomers, millennials and gen-z loathe internal communications:

  1. Make your content “pale, male and stale”
  2. Assume baby boomers don’t get technology and should be “reverse mentored” by the young whippersnappers
  3. Refer to millennials as “future leaders”
  4. Assume Gen Z’ers want to share your press release on their Twitter feed
  5. Forget to include Gen X’ers

Ethan offers actionable insights and tips for more effectively engaging a multi-generational audience.