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Carolina Mata

Senior Advisor

Carolina builds brands and drives growth through employee-led cultural evolution and compelling experiences.

Carolina has partnered with leadership teams across Fortune 100 industries to discover and channel what motivates employees to drive successful outcomes that lead to profitable business growth. This includes re-imagining company culture with employees, optimizing content and channel strategies that reach employees as consumers with a personalized approach, building two-way relationships between C-suite leaders and all employees to ensure an ongoing feedback loop, and constant evolution based on data and measurable results in the areas of authentic, timely and trustworthy information from the company.

Carolina’s work is based on the premise that engaged employees create satisfied customers that ultimately deliver shareholder value. Her passion is the employee, but her success is delivered through years of experience in internal and executive communication with strength in the areas of innovation consulting, solution selling, demand generation marketing, and public relations. She is a solution-oriented problem solver that understands that it’s the employee that delivers brand value.

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